The history of LG began immediately after the Second World War. Now to those who know what the company produces exactly, it may seem strange, but then the founder of the future empire of Koo In-Hwoi began his business of producing face cream. And he also did not expect that once his company would become the No. 1 brand among air conditioners.
Washing and hygiene products LG appeared on the Korean market in 1947. They very quickly became popular. That's why intoxicated by success, Koo In-Hwoi resolutely undertakes the creation of the Lucky Chemical Company.
Before the US-Korean conflict, Koo In-Hwoi managed to master the sphere of plastics production. This provided him with considerable income. And as soon as the war ended, he was already with decent capital. The businessman was looking for the answer to the painful question: "Where to invest money?". Also has found the successful answer to it. He launched a multidisciplinary trade, so much that he enriched himself even more and raised the economy of all of South Korea.
In 1958, Koo In-Hwoi already confidently plans to conquer the world market of electrical products. This project became known as GOLD STAR. As part of the project, the first transistor receiver was released in the country. In 1963, the first hair dryer appeared in the country, in 1965 - the first domestic refrigerator, in 1966 - the first TV of South Korean production.
Everything happened swiftly, in front of consumers. And because people quickly used to use their own products. After all, in quality, it was not inferior to world standards.
On the wave of success in 1969 in Korea, produced the first air conditioning of its own production - air conditioning GOLD STAR. Branches and divisions of GOLD STAR opened in America, Great Britain, Egypt, the Philippines and Thailand. The old name has ceased to reflect the global nature and growth of the company. That's why the brands Lucky (chemical industry) and Goldstar (electronics), which existed before, had to be united under a single name - LG.
Today LG Group has a large production capacity. And not only in South Korea, but also in China, Taiwan, the Philippines, Indonesia, India, the United States, Thailand, Vietnam, Germany, Italy and Russia. And yet the most mass production of LG Group in China, Indonesia, South Korea.
LG Group is the fourth largest financial and industrial group in South Korea. The headquarters is in Seoul (Korea). The company has over two hundred offices and offices in eighty countries.